Issuers Race to Win Spending Before the Card Arrives
Waiting for a physical card to arrive is becoming less relevant to the moment when an issuer can start competing for a cardholder’s spending. PYMNTS Intelligence’s “Issuer Engagement Playbook,” produced in collaboration with Visa DPS, finds that 59% of U.S. card issuers now offer automated or…
First reported by PYMNTS.
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